Bumps Ahead for Hooters
A brand, it is said, is not about what you — the company — says it is. It’s about what the customer says it is. So…Hooters, that great family restaurant, it appears is suffering.… Read More
A brand, it is said, is not about what you — the company — says it is. It’s about what the customer says it is. So…Hooters, that great family restaurant, it appears is suffering.… Read More
Now that the posthumous praise for Steve Jobs begins to ebb, one wonders why we love Jobs and his success at Apple — but eschew his lessons. 1. No One Really Likes a… Read More