When Brands Disappoint

By now, we know that a good brand offers benefits over a poor brand. One of those benefits is providing a “cushion” when things goes awry. Your BMW is leaking oil? Their service… Read More →

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10 Reasons Why Businesses Don’t Follow Jobs’ Example

Now that the posthumous praise for Steve Jobs begins to ebb, one wonders why we love Jobs and his success at Apple — but eschew his lessons. 1. No One Really Likes a… Read More →

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So Long, Steve: Thanks for the Memory

Steve Jobs resigned as CEO of Apple on Wednesday. We knew the day was coming—especially with his health issues. Today’s Wall Street Journal notes, “The announcement likely marks the end of one of the… Read More →

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